Mainstreaming Homosexuality in Nollywood: The Efforts and the Challenges

Authors

  • Adedayo Ladigbolu Abah Washington and Lee University

DOI:

https://doi.org/10.18034/abcjar.v1i2.13

Keywords:

Homosexuality, Nollywood, Nigeria

Abstract

A critical analysis of the attempts by Nollywood, the melodramatic video-film industry in Nigeria, to address and mainstream the notion of homosexuality in Nigeria and across the continent. Using the cultivation theory and the inter-group contact theory, the study explores the notion of mainstreaming of homosexuality by the very popular medium across Africa. How has this particular medium address the issue of homosexuality in society through characterization and plot? Since Nollywood is a highly didactic medium, what messages about homosexuality are being presented and how do these messages contribute to or erode from existing conceptions and misconceptions about homosexuality in Nigeria? Has the medium, in its portrayal of homosexuality, contributed to the moral panic on the issue or help deflect the moral panic? The analysis is done against the backdrop of the ongoing legal, social and political homophobic rhetoric currently engulfing Nigeria and other African nations. The focus of the study is the frequency of reference to homosexuality in the society, the characterization of homosexual persons in the video-films and the narratives of the homosexual person in relation to heterosexuals in the society. The video-films examined are: Emotional Crack (2003); Men in Love (2010) and Mind Game (2010). The results indicate that while more plots and characterization is being done by Nollywood to make homosexuality salient to the society, the characterizations of homosexuality is unsympathetic at best and even dubious in certain circumstances. In the one instance where a strong and sympathetic characterization is employed, the plot is undermined to restore the mainstream socio-religious homophobic discourse.

 

 

Downloads

Download data is not yet available.

Author Biography

  • Adedayo Ladigbolu Abah , Washington and Lee University

    Associate Professor, Dept. of Journalism & Mass Communications, Washington and Lee University, Virginia, USA

     

References

Adesokan, A. (2009). Practising ‘democracy’ in Nigerian films. African Affairs, 108(433):599-619 DOI: https://doi.org/10.1093/afraf/adp044

Agbakoba, J and Nwauche, E.S. (2006). African Conceptions of Justice, Responsibility and Punishment. 37 Cambrian L. Rev. 73.

Allport, G. W. (1954). The nature of prejudice. Reading, MA: Addison-Wesley

Azuah, U. 2008. Nollywood, Hives, and Homophobia. The international Resource network in Africa: Outliers, 1:79-82.

Ballard S., & Morris, M., (1998). Sources of sexuality information for university students. Journal of Sex Education and Therapy, 24(4), 278-287. DOI: https://doi.org/10.1080/01614576.1998.11074263

Balogun, O. (2006). Jurisprudential Analysis of Yoruba Proverbs. 37 Cambrian L. Rev. 85

Bandura, A. 1977. Social Learning Theory Englewood Cliffs, NJ: Prentice-Hall.

Bewaji, J. (2006). Human Rights: A Philosophical Analysis of Yoruba Conceptions. 37 Cambrian L. Rev. 49.

Brody, S. and Pottera, J. J.(2003). Assessing the role of anal intercourse in the epidemiology of AIDS in Africa. International Journal of STD &AIDS, 14 (7): 431-436. Available online at: www.cirp.ord/library/disease/HIV/brody2003/ (accessed on 10/05/2010). DOI: https://doi.org/10.1258/095646203322025704

Calzo, J. P. and Ward, L. M. (2009). Media Exposure and Viewers’ Attitude Toward Homosexuality: Evidence for Mainstreaming or Resonance? Journal of Broadcasting and Electronic Media, 53, 2:280-299 DOI: https://doi.org/10.1080/08838150902908049

Davies, M. (7/15/2010) NIGERIA: Homosexuality and pedophilia must be condemned, says primate. Episcopal News Service. (available online at http://www.episcopalchurch.org/81808_123483_ENG_HTM.htm) Last accessed, Ocotber 10, 2010.

Gerbner, G., Gross, L., Morgan, M., Signorelli, N., & Shanahan, J. (2002). Growing up with television: Cultivation processes. In J. Bryant & D. Zillman (Eds.), Media Effects: Advances in theory and research (2nd ed., pp. 43-670). Mahwah, NJ: Lawrence Erlbaum Associates.

Haynes, J. (2008). Nollywood: what’s in a name?, Africine.org, 17 August 2008. Available at http://www.africine.org/?menu=art&no=8042 (visited October 10, 2010)

Haynes, J. (2006) Political Critiques in Nigerian video films African Affairs, 105(421): 511-533. DOI: https://doi.org/10.1093/afraf/adi125

Horton, D. and Wahl, R. R. (1956). Mass Communication and Para-social Interaction. Psychiatry, 19:215-229. DOI: https://doi.org/10.1080/00332747.1956.11023049

Lindow, M. (2009). July 21, 2009, How homophobia fuels Africa’s AIDS crisis www.Time.com available at http://www.time.com/time/world/article/0,8599,1911757,00.html (last accessed 10/22/2010)

Marston, A. S., Woodward, K. and Jones, III, J.P. (2007). Flattening Ontologies of Gloablization: The Nollywood Case. Globalizations, 4, 1: 45-63. DOI: https://doi.org/10.1080/14747730701245608

Odinkalu, C., (2000). Why More Africans Don’t Use Human Rights Language. Human Rights Dialogue, 2(1) p. 3. DOI: https://doi.org/10.1093/hrlr/1.1.97

Osofisan, F. (2008). Wounded Eros and Cantillating Cupids: Sensuality and the Future of Nigerian Literature in the Post-Military Era. The international Resource network in Africa: Outliers, 1:64-78

Pew Global Report (2007) available at: http://features.pewforum.org/africa/question.php?q=16 ( last accessed 10/22/2010)

Sabido, M (2004) The Origins of Entertainment-education, in Entertainment-education and Social Change: History, Research, and Practice, eds. A. Sighal, M. Cody, E.M. Rogers, and M. Sabido. Mahwah, NJ: Lawrence Erlbaum Associates.

Simms, L. (2009). Dangerous Lesbians: Same-sex Desire and Domestic Space in Nollywood Videos. Paper presented at International Symposium: Transnational Dimensions of an African Video Film Industry, Johannes Guttenberg University, Mainz, Germany (13-16, May).

Singhal, Arvind. 2007. Popular Media and Social Change: Lessons from Peru, Mexico, and South Africa. Brown Journal of World Affairs, XIII, no. 2:259-270.

Tarchell, P. (5/19/2010). A well-locked closet. The Economist, available online at http://www.economist.com/node/16219402 (Accessed on 10/07/2010, subscription required).

Ukadike, F. N. (1994) Black African Cinema. Berkeley: University of California Press. DOI: https://doi.org/10.1525/9780520912366

Werner, J. (2006) How women are using television to domesticate globalization: a case study on the reception and consumption of telenovelas in Senegal. Visual Anthropology 19: 443-72. DOI: https://doi.org/10.1080/08949460600961331

Websites:

http://www.commonplacebook.com/current_events/glbt/nigeriann_advis.shtm

http://www.huffingtonpost.com/2010/02/24/religion-politics-and-afr_n_474258.html (last accessed on 10/24/2010)

Videos

• Emotional Crack (2003)

• Men in Love (2010)

• Mind Game (2010)

--0--

Downloads

Published

2012-12-31

How to Cite

Abah , A. L. . (2012). Mainstreaming Homosexuality in Nollywood: The Efforts and the Challenges . ABC Journal of Advanced Research, 1(2), 119-131. https://doi.org/10.18034/abcjar.v1i2.13

Similar Articles

You may also start an advanced similarity search for this article.